“Recluse Moose” is a new American craft brewery hailing from Denver, Colorado. The brewery dedicates all its hard work into perfecting two unique handcrafted beers for local sale and distribution.
Our branding proposal is a modern visual translation of the Recluse Moose name. Drawing inspiration from 1970’s Colorado when Moose sightings were at an all time low. These magnificent beasts would turn up in the most random of places, carving a solitary figure into the horizon. We developed a friendly, simple-looking brand that honors the elegance and imposing physique of the Moose, whilst having some fun imagining unique places our large friends would visit.
Two craft beers were brewed to mark the beginning of the brand’s legacy. First, the Midnight Moose IPA. Second, Marooned Moose, an English “bitter”. From Midnight to Desert Islands, our bottle branding shows that beauty can really turn up anywhere.








Categories: Corporate Branding